WINNING THE LEASE
These involve several ingredients including: ¨ Identifying the type of lessee: Are they those that need to lease (motivated only by cash consideration e.g. MSMEs or those that want to lease (motivated by other factors apart from cash e.g. large corporate organisations. The approach to the two types of lessee will be different ¨ Knowledge of the lessee’s needs (who, what ,when ,where, and how) ¨ How can products be developed to meet these wants and needs? ¨ Understand the benefits of leasing…