KEY SUCCESS FACTORS IN HEALTHCARE LEASING
The following are success factors for playing in the Nigerian healthcare system: Design lease products with the following attributes: i. Target a specific market based on well-defined criteria ii. Using credit parameters, defines acceptable prospective lessees within that market. iii. Simultaneously include and exclude prospective customers (credit parameters are used to exclude prospective customers) Establish a target market using the following criteria: i. Type of equipment – You may only be interested in leasing certain types of equipment…